We build great digital products at high speeds with integrity and excellence.
Digital Product Development
At MJL, we believe in building software for things that matter. And, based on statistics, digital products that serve humankind globally matter a lot.
To begin, what is a digital product?
Digital products encompass a wide range of programming code-based assets designed to provide unique interactive experiences for end users. These assets include web applications, mobile apps, desktop software, digital dashboards, controller apps, and numerous others.
Take, for example, the mobile app called Nosherie that we built for small food brands to connect their new products to an audience of hungry users.
Digital products exist only in the digital world but can be more widely spread and used and are often more affordable and accessible than physical products.
Companies today understand that offering digital products may be their ticket to having a competitive advantage, or to simply stay in the game. More companies than ever before are building ecommerce websites, writing ebooks, offering online services or courses, and that’s just the tip of the iceberg.
How does a company go about ideating, designing, and building a digital product?
Stages of Digital Product Development with MJL:
Taking an idea and turning it into a digital product that serves the needs of your users is a process that is both extremely exciting and challenging. The team at MJL has built hundreds, maybe thousands, of digital products of all shapes and sizes that serve all types of needs and users. Whether building large scale ERP that serve global corporations to budding 2-sided marketplaces focused on regional users, you need the right partner who understands and can help you navigate the full digital product development lifecycle.
1
MJL will work with you to identify the problem or need, collect data, and start writing down a solution.
2
MJL will help you to refine the solution and identify what features are sufficient for a prototype or MVP.
3
We build, test, and iterate.
4
We launch and improve.
For the record, these stages should not take years or months. At MJL, we think and work in day and week increments. Our goal is to move quickly and get you to market so that you can begin collecting insights, making money, and engaging users.
MJL Product Development Stages, inspired by Monkeys
When monkey’s jump: the Gibbons species of apes are the rare exception of “jumping” monkeys who don’t actually possess a “specialty” or anatomical adaptation of a specialized jumping monkey. What a Gibbons monkey has is technique. Using a crouch-and-lunge technique, the Gibbons lowers the friction by jumping harder than any other monkey, enabling it to reach higher heights on the jungle floor, and further distances in the treetops.
High speeds and greater distance– as with a Gibbons monkey– require companies and their partners to have a knowledge of the market, a willingness to take calculated risks, and a determination to innovate.
Product Strategy: Initiate
In Monkey terms: Crouch
- Identify problem
- Market research
- Value Proposition
Before a Gibbons monkey jumps it must crouch deeply, look to where they want to jump too, and swing its arms back to invoke a pendulum. At MJL this is much of what we do in framing a product strategy. We take an in-depth look at the problem or need and learn how the market does or does not address it today. We will work with you to craft your solution, examining its intricacies for efficiency, function, value, and pragmatism.
Product strategy is one of the most impactful stages of the product life cycle and one of MJL’s favorite stages. MJL was founded by technology entrepreneurs who have had success in identifying a need and developing a solution that became a thriving product. In all cases, what was done in the product strategy stage had a major impact on whether a product reached success or failed. At MJL, we leverage our Project Strategy workshops we call, CROUCH, and our Product Design workshops we call VISUALIZE.
Product Design: Visualize
In Monkey terms: Survey the course
- Business model
- Product objectives
- Product scope
Product Development: Build Momentum
In Monkey terms: Swing Arms for takeoff
- Research/Validation
- Design/Develop (MVP to Scale)
- Iterate
Product Growth: Launch
In Monkey terms: JUMP
- Launch
Client Success Story
Digital Product Services Offerings
Full-stack engineering
MJL offers full-stack engineering that works to design, test, and implement software applications with proven results.
Mobile app development (iOS and Android)
MJL can develop your mobile solution as a stand-alone application or one that seamlessly integrates & communicates with your current software.
Integration implementation
MJL uses API-driven development to integrate custom software with corporate and third-party systems.
Maintenance and support
MJL provides professional maintenance services for your existing web applications. You will be assigned with a team of experienced professionals to answer all of your application questions.
UI prototyping
MJL transforms design concepts into functional prototypes using our technical expertise, enabling real-world testing and iterations resulting in the best possible outcome for your users.
Speed is our thing
We get things done FAST with our MVP-to-Scale process
Some of our favorite projects are working with innovators with fast and tight timelines. We can also rescue projects on the fringe or that are simply on fire. Our experience with leadership teams makes us a trusted voice in boardrooms. People who work with us want to get their products into the marketplace seamlessly and quickly. When you talk to an MJLer, you’ll immediately notice our “yes we can” approach to projects and innovation.
Our MVP-to-Scale development process is a signature workflow that enables us to get products created and off to market quickly.
The MVP-to-Scale process:
- Displays our collection of knowledge
- Allows us to take your idea, find what’s repetitive, and recommend next steps
- Allows us to be the tech arm of the project
- Is fueled by a collection of accelerators
- Allows us to work with 9-week deadlines
MJL has proudly served the following industries:
Food & Agriculture
Industrial & Manufacturing
Retail & Ecommerce
Security & Regulatory
FinTech
Healthcare
Build your digital product with MJL
MJL is committed to delivering high-quality, digital products for companies who want to build things that matter.
Tell us more about your idea, dream, or prioritized software product. Fill out the Contact Us form below and we will contact you within 2 hours of receiving your information.